Track and Trace Solutions Market

The track and trace solutions market encompasses hardware and software systems used to monitor products throughout the supply chain. Key customers are pharmaceutical, biopharmaceutical, and medical device companies, with growing adoption in sectors like food and beverage and consumer goods. The market's primary growth drivers are stringent government regulations mandating product serialization, especially for medical products, and an increased need for supply chain transparency, which was highlighted by the COVID-19 pandemic.