AI in Media and Entertainment Market

The AI in Media and Entertainment market encompasses the use of artificial intelligence technologies, including both hardware and services, to enhance processes within the industry. Key customers are media companies, broadcast corporations, movie studios, and content creators. The market's growth is primarily driven by the rising popularity of virtual creation for generating high-definition graphics, the need to streamline and automate content management workflows for cost savings, and the application of AI in optimizing marketing and advertising efforts.