3D Secure Payment Authentication Market

The 3D secure payment authentication market consists of digital protocols that add a layer of security to online, card-not-present transactions. Key customers include financial institutions, payment gateways, and merchants seeking to validate cardholder identities in real-time. Market growth is primarily driven by the expansion of digital commerce, the rising incidence of cyberattacks and payment fraud, and regulatory mandates like PSD2 that require stronger security.